AUTHOR OF CROSSING THE CHASM, ZONE TO WIN, THE INFINITE STAIRCASE

Speaker

When an ordinary keynote won’t do

Geoff Moore’s keynotes are all about impact.

His expertise is in technology adoption and the opportunities and challenges that accompany it. He is world renowned for his ability to explain the market dynamics of disruptive innovations in terms that are easily grasped and for proposing courses of action that are readily applied.

His goal for every speech is to tackle the thorniest challenges facing his sponsor and their audience, provide them with clear and simple frameworks to get a clearer grasp of what is going on, and prescribe for them proven best practices, supported by real-world examples, to navigate to a successful outcome.

Themes he frequently addresses

How Geoff’s approach works

It starts with a briefing session to discuss the following in-depth

Based on this briefing, Geoff prepares a presentation which is reviewed with the client for feedback and changes. During the event, stage time is split between presentation, typically around 45 minutes, and either a moderated Q&A session or a fireside chat to bring it all home.

Where is the latest hot technology in the Technology Adoption Life Cycle today, and how can visionary start-ups promoting it “cross the chasm” that separates them from the mainstream market of pragmatist customers?

How can established enterprises being disrupted by next-generation business and operating models cope with the conflicting demands to fund and support their legacy business lines as well as these emerging opportunities?

How should an iconic business with a global franchise and an established brand organize to compete in an age of disruption?

How can IT organizations orchestrate digital transformation initiatives so that their companies get to the finish line and do so in good time?

How should entire industries be rethinking their priorities in light of next-generation business models that render their past practices obsolete, and what kinds of actions should they be planning to undertake now?

How Geoff’s approach works

It starts with a briefing session to discuss the following in-depth

Purpose and nature of the event

Background and nature of the audience

Major challenge to be addressed

Audience’s biggest concern

Sponsor’s business objective

Litmus test: What outcome would signal this talk was a terrific success?

Based on this briefing, Geoff prepares a presentation which is reviewed with the client for feedback and changes. During the event, stage time is split between presentation, typically around 45 minutes, and either a moderated Q&A session or a fireside chat to bring it all home.

What do people say about Geoff’s talks?

-"Geoffrey delivered a fantastic presentation. I found it very insightful. Plus, he was such a nice guy to boot! He was very willing to support with media, interviews, book signing, etc. before his keynote too."
Ed Hadley | Former Director of Content Marketing, Mendi

-"Over the course of the past five decades, Geoffrey Moore has distinguished himself as an original thinker and visionary."
Randy Bean | Senior Advisor, Data & Leadership Exchange

-"Insight and wisdom for every student of business."
George Conrades | Former Chairman, Akamai